(Nan’s Note: To me, ‘green’ is holistic. It is a world view of taking care of yourself, people and the planet. We don’t want to harm or destroy any of them, and we want to live authentically and honestly. Greenwashing, in my book, is advertising contrary to those ideals, propaganda, if you will, in order to boost sales. Corporations are jumping on the green bandwagon to boost their bottom line, and they don’t care what they say, or what they omit, in order to do so. That said, here is Triple Pundit’s Top Five Greenwash Posts of 2009.)
By Ashwin Seshagiri
Triple Pundit has had a heck of a year. With your help we’ve grown to be one of the most widely read online publications about sustainable business, brought in many new contributors, and helped stoke the fires of a new, green economy in many new places. We hope you’ve had a great time reading and engaging with us and we’re ready to kick of January with a lot of new features, partnerships, and content.
To celebrate the end of the year, our crack team of editors has put together a few top-five lists for the year, including this one…the top five greenwash stories of 2009.